Laura Croft voted most iconic VG character in Bafta awards!

Board 8

I mean it's pretty obvious what happened here - BAFTAs are kinda inherently for a British (and to a lesser extent generally European) audience, and every single character who overperformed (Lara, 47, Sackboy, and the BG3 chars) were created by a European development team. Lara and Sackboy are both British specifically. The rest of the weirdness is just recency bias.
:)