It's a little Russo-esque to be honest, insofar as what WWE thinks people already know about Johnny Ace prior to his on-screen role.
The more deeply-involved smarks have known about Laurinaitis and have been generally down on him for a long time, and now I think WWE is trying to move that smark hatred into all-around mark hatred.
But like you said, it's gone WAY too fast. He plays his character really well, actually, and I'm sure there is SOME good way to use him as a douchey on-screen middle management character if you must, but he's not Top Heel material.
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Thank you, Eddie Guerrero.
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