LogFAQs > #979144412

I don't think someone has to not actually be supporting the cause they say they do for it to be virtue signaling.

Like if a company gives a bunch of money to charity and then spends a bunch more money advertising the fact that they gave a lot to charity that is virtue signaling. They still did a good thing by donating to charity but they're also using it as a way to promote their company, which may have been their whole reason for doing it in the first place.

Of course, it's worse when a person or a company's actions run contrary to what they say they believe in.