Leaked pics show Bud Light exec who wants to update companys fratty culture enjoying fratty party
A Bud Light executive who claimed the beer company needs to update its fratty and out-of-touch image appeared to enjoy the Greek Life at Harvard while partying at an alleged haven of inebriated ditzes.
Budweisers vice president of marketing Alissa Heinerscheid could be seen in images on her now-deleted Facebook page enjoying a campus scavenger hunt, blowing up condoms like balloons, and downing beers during a 2006 boozefest.
The Daily Caller obtained photos of the Bud Light exec.
Heinerscheid and her college pals can be seen in an album titled Isis Senior Reverse Initiation Scavenger Hunt, where the co-eds held a talk about the exploration of the scrotum professors.
The photos appeared to have been taken during an event hosted by Harvards ISIS Club, a group founded to create a safe social space for women to socialize on campus.
The club, however, was slammed by the Harvard Crimson student newspaper in 2005 as a haven of inebriated ditzes who took part in boozefests.
Many on social media called out Heinerscheid as a hypocrite for appearing to take part in the same fratty culture she claimed the beer company needed to do away with.
This is too funny. Do as I say, not as I do, one Twitter user wrote.
Looks awfully fratty,' another user remarked of the college pictures.
In response to a photo where Heinerscheid drinks Rolling Rock, one person quipped, Even she doesnt drink bud.
Anheuser-Busch, Bud Lights parent company, did not immediately respond to The Posts request for comment...