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TopicNew tagline for Nebraska: Honestly, it's not for everyone
TheKentster
10/18/18 5:19:36 PM
#1:


https://www.kansas.com/news/nation-world/national/article220207365.html

Potential tourists cant say Nebraska didnt warn them.

Nebraskas tourism commission announced Wednesday that the tagline for its new tourism campaign is Nebraska: Honestly, its not for everyone.

Its a concession said with quirky, self-effacing charm that Nebraska promoters hope will highlight what the state does provide to potential vacationers: Outdoor recreation, natural beauty, an escape from the city and a connection to the West.

But research from 2012 found that hardly anyone outside of Nebraska thought of the Cornhusker State as a travel option with just 17 percent telling researchers they were likely to take a trip to Nebraska, according to the Lincoln Journal Star.

Hoping to fix that, the new campaign will roll out in states beyond Nebraska in the spring of 2019, the Nebraska Tourism Commission said in a press release.

One of the ads shared in the news release features large text reading: Famous for our flat, boring landscape.


Does this inspire you to visit the great state of Nebraska?
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