LogFAQs > #878680500

Miroku_of_Nite1 posted...

She already got all she can out of it. Advisory roles at major studios. Speaking to the UN with Zoe Quinn about online harassment.

This.

The only reason she did it in the first place was because she essentially wanted to be famous, and video game nerds are both a) pretty ubiquitous on the Internet, and b) easily, almost childishly provoked. So shitting on all the things they loved was pretty much guaranteed to generate attention, abuse, and controversy - which then in turn increased her page/video views... which in turn raised her name recognition... to the point where people who otherwise would never have paid the slightest attention to her started treating her as if her opinions might actually matter.

This is even more telling when you realize that she was posting stuff online for years before anyone cared about her in any real way, and it wasn't until she realized that her work wasn't going to make her famous that she basically changed targets and watched her "popularity" skyrocket.

But she no longer needs that boost. She's already reached a point where her "fame" is self-sustaining, and she's parleyed manufactured outrage into paid speaking engagement, magazine articles and interviews, and even TV time. She's now one of the go-to "experts" a sensationalist news show is going to go to every time they want to discuss a feminist perspective for any opinion piece or editorial. And that reputation is going to last even if she diminishes her online presence (or, at least, her YouTube presence) to zero. Especially since now she's got the support of SJWs and Internet feminists vocally supporting her.

Now that she's effectively "established" enough to maintain those connections, she can stop doing the videos, because they no longer have any value to her. She never really cared about the actual content of the videos (kind of obvious if you've ever actually watched them), and she's hit the wall of diminishing returns for how much real world influence she can get from them - and also diminishing returns via ad revenue, because very few videos on YouTube earn major revenue after the initial early viewer bump (some YouTubers have implied that a majority of revenue on any given video is based on the first 12-24 hours worth of time after being posted, with value tapering off more and more the older a given video is, barring odd outliers that get a meme boost). And considering how YouTube's kind of been self-destructing lately when it comes to ad revenue, she might easily see no real future in trying to milk nickels out of YouTube when she can make bank on interviews and speaking tours or eventually writing a book.
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Add in the fact that dropping them will probably quell a lot of her Internet detractors and potentially spare her some of the abuse and death threats she's been getting over them (because most people online have painfully short attention spans, and once they think they've "won" by "chasing her away", they'll lose interest), and it's pretty much win-win for her.

So basically, everyone who's ever spent a ton of time or energy ranting about her or shitting on her viewpoint online has basically given her every single thing she wanted, exactly like she knew they would, because the Internet is so damned predictable.

And it's not even like this is a new and surprising revelation, because people have been pointing this out ever since she posted her first damned video. She played the Internet like a fiddle, and it paid off in spades.

The best part, of course, is that she didn't even have to pay to do any of this, considering she financed her videos via Kickstarter money.


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"Wall of Text'D!" --- oldskoolplayr76
"POwned again." --- blight family