Current Events > Remember Quibi? It's shutting down

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TheGoldenEel
10/21/20 4:05:52 PM
#1:


https://variety.com/2020/digital/news/quibi-considers-shutting-down-jeffrey-katzenberg-meg-whitman-1234812313/amp/

reminder that just because something doesnt exist yet doesnt mean theres a market for it

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Jagr_68
10/21/20 4:06:42 PM
#2:


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WilliamPorygon
10/21/20 4:08:05 PM
#3:


I'm glad it happened before they got the chance to tarnish Legends of the Hidden Temple.

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Webbernet
10/21/20 4:09:40 PM
#4:


Too bad, I needed more shows to watch that were between 5 and 8 minutes long.

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DeadBankerDream
10/21/20 4:10:57 PM
#5:


No, I don't remember.

What is it?
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Buzz Killjoy
10/21/20 4:11:32 PM
#6:


What the fuck is a quibi

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Smackems
10/21/20 4:13:48 PM
#7:


DeadBankerDream posted...
No, I don't remember.

What is it?

Buzz Killjoy posted...
What the fuck is a quibi


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g0ldie
10/21/20 4:15:26 PM
#8:


whatever interest I had in its programming went away after I found out that they basically broke down a movie into about 10 minute segments, and released them as episodes

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Gheb
10/21/20 4:15:52 PM
#9:


They basically set two billion dollars on fire. That's all they did.

Good thing most Quibi originals were originally made in long form and then sliced into bites. They will all end up on some combination of Netflix/Hulu/Peacock/Prime/HBO Max before long.

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Antifar
10/21/20 4:15:56 PM
#10:


RIP to that anti-labor bullshit
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Vescreth
10/21/20 4:17:23 PM
#11:


This is my shocked face.
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Webbernet
10/21/20 4:17:53 PM
#12:


Antifar posted...
RIP to that anti-labor bullshit
What did they do that was anti labor?

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Funkydog
10/21/20 4:19:06 PM
#13:


DeadBankerDream posted...
No, I don't remember.

What is it?


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Smashingpmkns
10/21/20 4:21:19 PM
#14:


It's insane how much money they wasted on big name producers and talent to create content not even worthy of an elevator pitch lol
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Butterfiles
10/21/20 4:21:31 PM
#15:


What would you do if someone just gave you 1.8 billion dollars

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#16
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Antifar
10/21/20 4:23:19 PM
#17:


Webbernet posted...

What did they do that was anti labor?

The whole reason all their episodes were 11 minutes long was to skirt rules requiring unionized staff and how they must be paid
https://www.inputmag.com/culture/exclusive-by-exploiting-a-union-loophole-quibi-is-underpaying-its-shows-crews
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SolidShadow3
10/21/20 4:23:30 PM
#18:


Lasted about as long as I expected; the length of a Quibi


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Gheb
10/21/20 4:27:53 PM
#19:


cuh posted...
What will happen to the content created for it?

for instance NightGowns by Drag artist Sasha Velour is incredible

another streaming platform should just buy the content

Quibi's basically acquired most of their content by promising a couple of things 1) the creators could essentially create their show long form and then slice it into "quick bites" and two years of exclusivity to the service. So even if Quibi kept living for the foreseeable future you would still start to see it's content hit other platforms in 2022, likely in the form of a movie or miniseries. With Quibi shuttering, I imagine that we'll see a lot of there shows getting stitched back up into their original form and their licenses sold to the other big streaming services.

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Vescreth
10/21/20 4:33:58 PM
#20:


I feel like I knew this was a terrible format the second I saw the Super Bowl ad.
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Rika_Furude
10/21/20 4:36:48 PM
#21:


They could have just given me 2 billion and that would have been money better spent

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TheoryzC
10/21/20 4:36:58 PM
#22:


I wonder whats gonna happen to the shows

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MrToothHasYou
10/21/20 4:37:51 PM
#23:


The twitch streamers I watch did a bit where they would activate Quibiblio mode where the stream feed would be squashed into a vertical, Quibi-style video. It was great, everyone hated it.



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Shadowplay
10/21/20 4:39:34 PM
#24:


MrToothHasYou posted...
The twitch streamers I watch did a bit where they would activate Quibiblio mode where the stream feed would be squashed into a vertical, Quibi-style video. It was great, everyone hated it.

That's fucking gold.

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Questionmarktarius
10/21/20 4:41:01 PM
#25:


DeadBankerDream posted...
No, I don't remember.

What is it?
A gimmicky mobile-only streaming service that existed mostly as a SAG-AFTRA workaround.
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Gheb
10/21/20 4:42:55 PM
#26:


The best thing Quibi gave us was this article.

https://www.vulture.com/2020/07/is-anyone-watching-quibi.html

The sheer hubris of those involved was astonishing.

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UnholyMudcrab
10/21/20 4:48:04 PM
#27:


Gheb posted...
The best thing Quibi gave us was this article.

https://www.vulture.com/2020/07/is-anyone-watching-quibi.html

The sheer hubris of those involved was astonishing.

People have wondered why Katzenberg and Whitman, in their late and early 60s, respectively, and not very active on social media, would believe they have uniquely penetrating insight into the unacknowledged desires of young people. When I ask Whitman what TV shows she watches, she responds, Im not sure Id classify myself as an entertainment enthusiast. But any particular shows she likes? Grant, she offered. On the History Channel. Its about President Grant.

Katzenberg is on his phone all the time, but he is also among the moguls of his generation who have their emails printed out (and vertically folded, for some reason) by an assistant. In enthusing about what a show could mean for Quibi, Katzenberg would repeatedly invoke the same handful of musty touchstones Americas Funniest Home Videos, Siskel and Ebert, and Jane Fondas exercise tapes. When Gal Gadot came to the offices and delivered an impassioned speech about wanting to elevate the voices of girls and women, Katzenberg wondered aloud whether she might become the new Jane Fonda and do a workout series for Quibi. (Apparently, her face fell, says a person briefed on the meeting.)
That's really all that needs to be said.

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kirbymuncher
10/21/20 4:48:29 PM
#28:


this is actually the first time I've heard of it and it's already dead

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Vescreth
10/21/20 4:53:20 PM
#29:


kirbymuncher posted...
this is actually the first time I've heard of it and it's already dead
It had a big ad push a few months ago, then quietly declined into obscurity as everybody knew it would.

Because it was a stupid idea to begin with.
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Chicken
10/21/20 4:53:22 PM
#30:


I get their ads on youtube mobile daily. Fuck em.

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ledbowman
10/21/20 4:55:53 PM
#31:


gone but not forgotten

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dotsdfe
10/21/20 5:08:53 PM
#32:


I honestly think they had a good idea there.

But their marketing was just cringey and they didn't really offer much that was enticing. They needed way more in the tank before launching to draw people in.

Oh well. RIP I guess.

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Gheb
10/21/20 5:09:00 PM
#33:


UnholyMudcrab posted...
That's really all that needs to be said.
Other gems:

Some of Quibis own ads in the run-up to launch seemed ego driven. Why was an app aimed at 25-to-35-year-olds being advertised on the Oscars broadcast, which has a median viewer age north of 56? Quibis marketing pushed the platform rather than the shows on it. He was so invested in the idea of showing that the critics were wrong, a former employee says of Katzenberg. If theyd made the marketing about Most Dangerous Game and Chrissys Court, they could be crowing about what hits they are. In market research following its Oscars and Super Bowl ads, 70 percent of respondents said they thought Quibi was a food-delivery service, according to two people separately briefed on the research. (A Quibi executive denies this account.)

The investments helped secure a slate of A-list directors and producers for the launch of the app, which was no longer called NewTV. (It turned out whoops that there was already a company named NewTV.) The new name was Quibi. Katzenberg had originally wanted to call it Omakase, after the sushi tasting menus he enjoyed at least once a week at Nobu Malibu. That would have really won over Wisconsin, a former insider notes. Ultimately, Quibi won the day. They never asked staff to weigh in on it, this person says. People on staff thought it was cringey and would ask, Is it too late to change it? Meg loved it. Though arguably no sillier-sounding than Hulu, Quibi would be roundly mocked by people who thought it sounded like a quinoa-based doggy snack or the cry of an attacking Ewok.


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S*** I have to stop doing that," Gheb said, as he lay back down and died again. - Forgotten Love
The Chiefs won the Super Bowl!
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UnholyMudcrab
10/21/20 5:11:58 PM
#34:


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Twelf
10/21/20 5:13:34 PM
#35:


No more "Most Dangerous Game" ads. :(
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FLAMING EVIL HOMER
10/21/20 5:17:04 PM
#36:


Some of the ads for shows looked interesting.
Anybody actually watch any?

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Antifar
10/21/20 5:27:13 PM
#37:


MrToothHasYou posted...


Go Off, Kings
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creativerealms
10/21/20 5:27:32 PM
#38:


Lol.

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creativerealms
10/21/20 5:28:25 PM
#39:


FLAMING EVIL HOMER posted...
Some of the ads for shows looked interesting.
Anybody actually watch any?
The Fugitive remake looked interesting but I already wrote off Quick by then.

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TommyG663513
10/21/20 5:30:55 PM
#40:


Damn I can't believe this thing that sounded like a bad idea failed so quickly

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specialkid8
10/21/20 5:39:47 PM
#41:


UnholyMudcrab posted...
When Gal Gadot came to the offices and delivered an impassioned speech about wanting to elevate the voices of girls and women, Katzenberg wondered aloud whether she might become the new Jane Fonda and do a workout series for Quibi. (Apparently, her face fell, says a person briefed on the meeting.)

Does this mean we're never getting a Gal Gadot workout seminar? Now I'm upset.
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#42
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__aCEr__
10/21/20 5:43:58 PM
#43:


Wonder Woman Workout would be a hit!

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Webbernet
10/21/20 7:22:07 PM
#44:


Antifar posted...
The whole reason all their episodes were 11 minutes long was to skirt rules requiring unionized staff and how they must be paid
https://www.inputmag.com/culture/exclusive-by-exploiting-a-union-loophole-quibi-is-underpaying-its-shows-crews

Wow, thats pretty shit.

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Ivynn
10/21/20 7:22:38 PM
#45:


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Returning_CEmen
10/21/20 7:24:20 PM
#46:


Jagr_68 posted...
RIP Quibi 2020-2020

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Zikten
10/21/20 7:42:02 PM
#47:


Some of the shows looked interesting but the format was stupid. I'll look forward to watching their shows on other platforms
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dummy420
10/21/20 7:43:12 PM
#48:


Were they the ones that brought back reno 911?

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Questionmarktarius
10/21/20 7:46:13 PM
#49:


Webbernet posted...
Wow, thats pretty shit.
When still you want to make your stuff in Hollywood, but not pay Hollywood scale...
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jborgan
10/21/20 7:52:26 PM
#50:


All I know of Quibi was this ad that played sometimes

https://youtu.be/H6MNAQIHs2Q

What an annoying intro


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