LogFAQs > #985742214

I'm still laughing, because I very much believe he only made Bleach to troll Shonen Jump's critics who said his previous work, Zombie Powder, was too much like Yu Yu Hakisho. Zombie Powder was given a rushed, less-than-barebones ending at the end of its fourth volume due to a cancelation, and a few years later Kubo would make a series about a delinquent-ish teenaged boy who gets tied up in the affairs of the afterlife and has a short, cute shinigami to guide him in the early episodes, which would go on to massive success.

If anything, Kubo probably didn't have a proper plan in the very end, and only said he did when asked about it. The series was just him trolling his fanbase and wondering if something was very wrong with said fans.