Current Events > Gay Water has arrived. Will it be the anti-Bud Light?

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ZannoL
07/22/23 9:10:34 PM
#1:


Would you try Gay Water if it was offered to you?


https://www.cnn.com/2023/07/20/business/gay-water-launch/index.html

Launching Thursday is a brightly colored canned vodka and soda beverage that proudly displays who its for, instead of backing off from support for the LGBTQ+ community as other companies have done in recent months. In other words, where Bud Light has buckled under pressure as bigotry grows against the LGBTQ+ community, Gay Waters creator Spencer Hoddeson wants his new boozy brand to be the antithesis of that.

The key issue that Bud Light tapped into was the fact that they didnt understand their core audience and know enough about them, Hoddeson, a gay man, told CNN about the controversy that began when the Anheuser-Busch beer brand sent influencer Dylan Mulvaney a can of beer. They just went silent and I think in 2023, you have to be communicating because people communicate themselves if theyre not hearing from you.

Sales of premixed cocktails including surged about 36% last year, making it a $2.2 billion industry according to figures from Distilled Spirits Council of the United States.

Gay Water might not have the deep pockets compared to its competitors, like White Claw, but even at small scale, companies of many sizes are having success making spirit-based seltzers and premixed cocktails, Bryan Roth, an analyst for Feel Goods Company and editor of the alcohol beverage newsletter, Sightlines+, told CNN.

Theres lots of space in the spirit-based seltzer category in which Gay Water can play, especially if the brand can offer a cultural or emotional connection that will feel more exciting than the prospect of another pineapple-flavored vodka seltzer from national or international corporations, Roth said. Its a top-heavy category where niches can be carved out in similar fashion to craft beer.

https://gamefaqs.gamespot.com/a/user_image/7/0/7/AAaB-xAAEru7.jpg
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Tyranthraxus
07/22/23 9:11:11 PM
#2:


Alex Jones intensifies

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It says right here in Matthew 16:4 "Jesus doth not need a giant Mecha."
https://i.imgur.com/dQgC4kv.jpg
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ArsGoetia
07/22/23 9:12:01 PM
#3:


https://youtu.be/twQlpFrm5iM
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Chicken
07/22/23 9:12:05 PM
#4:


Tyranthraxus posted...
Alex Jones intensifies
their mascot should be a frog

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May contain bones
https://youtu.be/jGbI0P4hh3o
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Kurt_Russel
07/22/23 9:12:34 PM
#5:


So is it water, or not?

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You gonna do something or just stand there and bleed?
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Medussa
07/22/23 9:12:47 PM
#6:


i'm definitely going to look for the lime one, but i don't know if i'll like it. soda water is pretty gross, so i hope the lime is pretty strong.

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Boom! That's right, this is all happening! You cannot change the channel now!
Well, the truth is usually just an excuse for lack of imagination.
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tremain07
07/22/23 9:13:50 PM
#7:


ZannoL posted...
https://www.cnn.com/2023/07/20/business/gay-water-launch/index.html

https://gamefaqs.gamespot.com/a/user_image/7/0/7/AAaB-xAAEru7.jpg
ripped jeans? That's so 90s

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A worthless existence
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Suolevram
07/22/23 9:14:22 PM
#8:


Everyone getting in on the seltzer game. They're all terrible but then again I strictly drink water so

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fay ce que vouldras
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Priere
07/22/23 9:14:40 PM
#9:


What ever happen to Gay Fuel?
https://gamefaqs.gamespot.com/a/user_image/7/0/9/AAFOjXAAEru9.jpg

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https://i.imgur.com/mwTy0iF.gif https://i.imgur.com/FCER80e.gif
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TimeForAction
07/22/23 9:15:24 PM
#10:


Kurt_Russel posted...
So is it water, or not?

its just water, but gay
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Tyranthraxus
07/22/23 9:15:32 PM
#11:


Kurt_Russel posted...
So is it water, or not?
It's a "canned cocktail" so it's probably more like Smirnoff ice or Mike's

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It says right here in Matthew 16:4 "Jesus doth not need a giant Mecha."
https://i.imgur.com/dQgC4kv.jpg
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Zikten
07/22/23 9:15:42 PM
#12:


I can't wait to hear Republicans cry about this
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Tyranthraxus
07/22/23 9:16:50 PM
#13:


Zikten posted...
I can't wait to hear Republicans cry about this
Somehow they will claim that the alcoholic drink is being marketed to kids.

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It says right here in Matthew 16:4 "Jesus doth not need a giant Mecha."
https://i.imgur.com/dQgC4kv.jpg
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Questionmarktarius
07/22/23 9:17:58 PM
#14:


...is that 9%?
you have my interest now.
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uwnim
07/22/23 9:18:34 PM
#15:


I don't drink alcohol, so no.

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I want a pet Lavos Spawn.
[Order of the Cetaceans: Phocoena dioptrica]
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Irony
07/22/23 9:18:37 PM
#16:


White Claw is already a thing

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I am Mogar, God of Irony and The Devourer of Topics.
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Chicken
07/23/23 9:30:40 AM
#17:


Priere posted...
What ever happen to Gay Fuel?
https://gamefaqs.gamespot.com/a/user_image/7/0/9/AAFOjXAAEru9.jpg
Shit thats vintage

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https://youtu.be/jGbI0P4hh3o
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Frosted_Midna
07/23/23 9:31:38 AM
#18:


We need some gay fuel!

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It's more than good, it's alive!
Warning: May contain stone hat pieces http://i.imgur.com/N6v5qZx.jpg
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